|
Upcoming Events
INDUSTRIAL STRENGTH MARKETING AT DAWN
ONLINE MARKETING WORKSHOP
Brought to you by:
ThomasNet.com and Soto & Associates, LLC
 February 23, 2005
8:30 a.m. - 1:00 p.m.
Mobile Convention Center
Mobile, Alabama
February 24, 2005
8:30 a.m. - 1:00 p.m.
Embassy Suites
Birmingham, Alabama
Workshop Focus
Industrial Website Sales Conversion & Performance Metrics Analysis
Manufacturers, distributors, custom fabricators and service companies are typically disappointed with their website's ability to turn website visitors into actual sales revenues. Industrial website sales conversion rates tend to be extremely low, often less than 1%. Find out the importance of tracking site usage and conversion rates.
Website Marketing
How does a company ensure getting proper listing on search engines and directories given the ever changing rules?
Website Functionality
What functionality should or can your site have?
(includes shopping carts and other applications)
Importance of a Well Produced and Maintained Site
Impact of my web site on:
- Company Image
- Search Engine Listings
- Internal Office Issues
- Email and Spam
WORKSHOP AGENDA
8:30 - 9:30 |
Registration, Networking and Continental Breakfast |
9:30 - 10:00 |
Industrial Website Sales Conversion & Performance Metrics Analysis (Soto) |
10:30 - 11:00 |
Website Marketing (Russo) |
11:00 - 11:30 |
Website Functionality (Russo) |
11:30 - 12:00 |
Importance of a Well Produced and Maintained Site (Eisenbeck) |
12:00 - 1:00 |
As an attendee, we invite you join us for a free luncheon to learn more about ISM products and services |
WORKSHOP PRESENTERS
James Soto - Owner, Soto & Associates, LLC
John Russo - Programmer, Website Marketing Consultant
Jim Eisenbeck - Project Manager, Sr. Web Designer (ISM)
**Limited Seating Available. Please contact John Russo at 615-599-9535 ext. 17 if you are planning to attend
|
ThomasNet.com